When a company introduces itself upon potential customers, the goal is not only to present their very best image upfront but also to show how their services and products can be meaningful to their customer's life. This remained our true goal throughout our collaboration with AIKEN, an established company engaged in car seat cover production.

 

Our project with AIKEN was to create a marketing kit that truly reflects the value of AIKEN. To achieve this goal, we dive into its factories, interviews its potential customers, as well as AIKEN's business partners. From there, we thoroughly handle content managing and content creation.

 

The marketing kit ultimately reflects AIKEN’s values for the customers by emulating work ethics, quality of their seat covers, and experience through captivating words and clarity. We craft words that can be considered as the rightful reflection of AIKEN both from the perspective of the business and their respectful clients.