Reviving the gateway
When you build a website as one of your company facade, have you considered who will read your website? Who will be the one opening it and sharing it to their peers? Our work with IPAY88, a payment gateway from Malaysia, take into account these aspects because we believe that language is the string that bonds us together. Without the right language some potential consumer will not convert, and existing consumers may lose faith in a service. We make sure to produce the website content in the rightform.
IPAY88 wanted provide accessible information on their business and services to consumers in Indonesia that may and may not understand the technicalities of payment gateway. Simpul Group provided copywriting and translation services in Indonesian language that encapsulates that goals. To complete the effort on that goal, we also provided icon designs for the website of which also reflects the identity of IPAY88.