Narrative Building, Visual Communication
CLIENT
IDDC
YEAR
2022
SERVICES
Copywriting
Social Media Content
The face of governmental design
When you think of Indonesia, what immediately comes to mind? Its 17,000 island should give you more than one idea. The rich culture and ethnicity traits have always been some of the first that came to mind, including its diverse culinary.
When you think of Indonesia, what immediately comes to mind? Its 17,000 island should give you more than one idea. The rich culture and ethnicity traits have always been some of the first that came to mind, including its diverse culinary.
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When we took on the project, we carefully analyzed the current state of the Instagram page, and discovered that it could benefit from a more unified strategy. We developed a voice for the page, setting rules in place as well as do’s and dont’s to solidify their identity as a brand online. We also established several content pillars to draw from, so that the content was easily identifiable and shareable, organized in such a way that the page would have a strong presence.
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