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Narrative Building

CLIENT

MAMPU

YEAR

2020

SERVICES

Campaigns & Strategy

Social Media Content

MAMPU

Digitally empowering women and children.

When you think of Indonesia, what immediately comes to mind? Its 17,000 island should give you more than one idea. The rich culture and ethnicity traits have always been some of the first that came to mind, including its diverse culinary.

When you think of Indonesia, what immediately comes to mind? Its 17,000 island should give you more than one idea. The rich culture and ethnicity traits have always been some of the first that came to mind, including its diverse culinary.

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On the other hand, the MampuBeraniBersikap campaign was aimed towards teenagers who are pressured into early or child marriage, encouraging them to chase their dreams and avoid that fate. We employed content creation and executed digital events as well as managed KoLs to ensure the success of these two campaigns. Each campaign featured different aesthetics with emphasis on the importance of actual human faces that the audience could relate to, empowering them to believe in themselves and the campaigns.

COLLABORATORS

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